Dear MoveOn member,
Silence is not an option.
Not when Donald Trump and his administration are attacking our families. Kidnapping immigrants. Shooting Americans in broad daylight. Starting senseless wars abroad. Trampling on our rights.
Instead, we rise up. Because America does not belong to strongmen or those who rule through fear. It belongs to us, the people.
That's why on March 28, millions of us are flooding the streets in thousands of nonviolent rallies and demonstrations across the country to protest this authoritarian regime.
But bringing together millions of Americans in cities and towns nationwide takes a massive amount of resources. We need to train thousands of local organizers, provide materials for protests, ensure the organizer of every protest is trained and prepared to keep their event safe and secure, coordinate across all 50 states, and ensure the protests are covered everywhere in the media.
Will you start a monthly donation of $5 to MoveOn right now to help us organize No Kings on March 28 and build the movement to stop Trump's march to dictatorship?
Yes, I'll chip in $5 a month. (If you've saved your payment information with ActBlue Express, your donation will go through immediately.)
No, I'm sorry, I can't make a monthly donation.
It can be overwhelming—even demoralizing—to fight on multiple fronts. Organizing against Trump's war with Iran. Working to drive ICE out of our communities.
And while it may sometimes feel like we are powerless, history is on our side.
Research shows that nonviolent campaigns are twice as likely to succeed as violent ones.1
You've probably heard the "3.5% rule" before. According to decades of research on nonviolent civil resistance movements, no government has ever withstood a challenge when 3.5% of its population mobilizes against it in a sustained way.2
From the People Power movement in the Philippines to the Cedar Revolution to the fall of apartheid—3.5% is not just a number. It's a proven threshold for change.3
In the United States, 3.5% means approximately 12 million Americans. And we're already closer than you might think.
Last October, MoveOn volunteers helped power No Kings Day—the largest day of protest in modern American history, with nearly 7 million participants. That's 2% of the U.S. population. We're more than halfway to our goal.
This is our moment. When we're being told to look away, to accept the unacceptable, to believe that resistance is futile—this is exactly when we need to show up in numbers too large to ignore.
If you're ready to help us continue to build to 3.5%, will you contribute $5 a month to power the organizing infrastructure we need? Every dollar helps us train more volunteer leaders to host protests in their own communities, provide materials for protests, ensure safety and security, and plan more actions.
Yes, I'll chip in $5 a month. (If you've saved your payment information with ActBlue Express, your donation will go through immediately.)
No, I'm sorry, I can't make a monthly donation.
Thanks for all you do.
–Adrienne, Isbah, Allison, Aliya, and the rest of the team
P.S. If you haven't already, make sure to RSVP for a protest near you today!
Sources:
1. "The Effectiveness of Nonviolent Resistance Movements," Interfaith Alliance, June 28, 2025
https://www.interfaithalliance.org/post/the-effectiveness-of-nonviolent-resistance-movements
2. "Questions, Answers, and Some Cautionary Updates Regarding the 3.5% Rule," Harvard Kennedy School Carr-Ryan Center for Human Rights, April 2020
https://www.hks.harvard.edu/centers/carr/publications/questions-answers-and-some-cautionary-updates-regarding-35-rule
3. Ibid.
Want to support MoveOn's work? Donald Trump's authoritarian takeover intensifies every day—but history shows that authoritarian regimes crumble when just 3.5% of people rise up together in sustained resistance. That's why MoveOn is helping mobilize millions, from massive No Kings protests to our nonstop work to get ICE out of our neighborhoods. This moment demands mass, disciplined, people-powered resistance, and MoveOn can reach, train, and organize at a scale unmatched in the progressive movement. Will you chip in to fuel this urgent and critical organizing?
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